Isn't everything so much better with ube? For all the ube fans out there who love milk tea just as much, you should definitely try Serenitea's new milk tea beverages that are made with ube ice cream! Serenitea's new beverage line Ube Delights ...

We've lost count of all the ube desserts and pastries available in Manila from pandesal to leche flan, from cookies to cinnamon rolls, and everything in between. That's not going to stop us from adding to our ever-growing list of sweet treats flavored by the popular purple yam!Here's ...

Ube fans, take a second to pinch yourself so you can be convinced that you are not dreaming. Melona, a popular and well-loved Korean ice cream, has expanded from its five classic flavors of honeydew, strawberry, banana, coconut, and mango, and added purple ...

It’s easy to swoon over classic desserts like Brazo de Mercedes, a rolled cake made with cloud-like meringue and a decadent egg yolk-based custard right in the center. But you can enjoy this dessert in so many ways, what with all the different ways you ...

It comes as no surprise that ube is on our food trends list this year and the years before it. If we were to predict the future, we don’t see the ube trend dying down nor slowing down anytime soon. The humble purple ...

For most Filipinos who love ube, a vibrant purple-hued ube ice cream is probably their first introduction to its sweet, addictive flavor. If you want a brief (and affordable) trip down memory lane, go to the nearest 7-Eleven and try their new ...

When it comes to desserts, Filipinos, and we cannot stress this enough, really, really love ube. If you have ever taken a spoonful of ube jam or ube halaya straight from a bottle, you would understand what makes this vibrant purple dessert ...

Ube has always been ubiquitous (or should we say, ube-quitous) locally, from a topping in halo-halo to a popular flavor for cakes, ice cream, and more. Jollibee has already played with the flavor with their Ube Pie, but they're adding another one to ...

Love the flavors of ube and gata (coconut milk)? This simple ice cream recipe does not require whipping nor an ice cream maker. It's also made with all-natural ingredients and is suitable for lactose-intolerant folks who still want to enjoy ice cream. Coconut-Ube ...

You’ve never seen ice cream like this before: coconut caramel, champoy, and nipa pandan-flavored ice cream? Welcome to Purple Yam’s coffee-and-ice-cream kiosk at Estancia Mall, Pasig City!This kiosk is run by Amy Besa and Romy Dorotan—two Filipinos who have been in New ...