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Serenitea's New Ube Milk Tea Drinks Are Only Available In One City

These two drinks have Geno's ube ice cream.
Isn't everything so much better with ube? For all the ube fans out there who love milk tea just as much, you should definitely try Serenitea's new milk tea beverages that are made with ube ice cream! Serenitea's new beverage line Ube Delights ...

This Ice Cream Cake Has Ube Halaya And Cream Cheese Frosting

You can get an entire cake for less than P500!
We've lost count of all the ube desserts and pastries available in Manila from pandesal to leche flan, from cookies to cinnamon rolls, and everything in between. That's not going to stop us from adding to our ever-growing list of sweet treats flavored by the popular purple yam!Here's ...

We Found Ube Melona In This Supermarket!

We only know ONE supermarket that offers this Melona flavor.
Ube fans, take a second to pinch yourself so you can be convinced that you are not dreaming. Melona, a popular and well-loved Korean ice cream, has expanded from its five classic flavors of honeydew, strawberry, banana, coconut, and mango, and added purple ...

This Frozen Brazo De Mercedes Has A Layer Of Ube Custard + Ube Ice Cream

Need a dessert to beat the summer heat? Try this!
It’s easy to swoon over classic desserts like Brazo de Mercedes, a rolled cake made with cloud-like meringue and a decadent egg yolk-based custard right in the center. But you can enjoy this dessert in so many ways, what with all the different ways you ...

All The Desserts That Can Make Any Ube Fan Happy

Ube fans, how many of these have you already tried?
It comes as no surprise that ube is on our food trends list this year and the years before it. If we were to predict the future, we don’t see the ube trend dying down nor slowing down anytime soon. The humble purple ...

7-Eleven's New Ube Crema Soft Serve Tastes Like Childhood!

It has a festive look because of the “Santa’s Hat” candy sprinkles.
For most Filipinos who love ube, a vibrant purple-hued ube ice cream is probably their first introduction to its sweet, addictive flavor. If you want a brief (and affordable) trip down memory lane, go to the nearest 7-Eleven and try their new ...

All The Ube-Flavored Snacks You Can Find In Groceries!

Have you tried them all?
When it comes to desserts, Filipinos, and we cannot stress this enough, really, really love ube. If you have ever taken a spoonful of ube jam or ube halaya straight from a bottle, you would understand what makes this vibrant purple dessert ...

You Can Now Get Ice Cream Dipped in Ube at Jollibee

Plus: The Halo-Halo Sundae Twirl is back!
Ube has always been ubiquitous (or should we say, ube-quitous) locally, from a topping in halo-halo to a popular flavor for cakes, ice cream, and more. Jollibee has already played with the flavor with their Ube Pie, but they're adding another one to ...

WATCH: How to Make Homemade Coconut-Ube Ice Cream

You don't need an ice cream maker for this. Plus, you need only a few ingredients!
Love the flavors of ube and gata (coconut milk)? This simple ice cream recipe does not require whipping nor an ice cream maker. It's also made with all-natural ingredients and is suitable for lactose-intolerant folks who still want to enjoy ice cream. Coconut-Ube ...

This Ice Cream Needs to Be on Your Summer Bucket List

You need to try these Pinoy ice cream flavors before summer ends!
You’ve never seen ice cream like this before: coconut caramel, champoy, and nipa pandan-flavored ice cream? Welcome to Purple Yam’s coffee-and-ice-cream kiosk at Estancia Mall, Pasig City!This kiosk is run by Amy Besa and Romy Dorotan—two Filipinos who have been in New ...

Coconut Ube Ice Cream Recipe

You can make creamy ice cream without a machine!
This hand-churned ice cream recipe is made with all-natural ingredients and is suitable for lactose-intolerant folks. ...

Halo-Halo Popsicles Recipe

Everyone's favorite summer cooler can now be enjoyed in popsicle form.
Everyone's favorite summer cooler can now be enjoyed in popsicle form. It’s fun to make and even more fun to eat! ...
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